A Beginner’s Guide to Website Speed Optimisation

Website performance optimisation

Website performance optimisation, the focal point of technologically superior website designs is the primary factor dictating success for modern online businesses.

After all, unimpressive website performance kills business bottom line when the torture of waiting for slow Web pages to load frustrates visitors into seeking alternatives – impatience is a digital virtue!

And speed sells!

We created the following six chapter in-depth speed optimisation guide to show you how important it is to have a fast loading, snappy website! Countless research papers and benchmarks prove that optimising your sites’ speed is one of the most affordable and highest ROI providing investments!

In the following guide we’ll try to explain the technical details while at the same time provide you with easy to follow instructions that you can start implementing right away! We hope you’ll find it valuable (and perhaps share-worthy! 🙂 ).

Lightning-fast page load speed amplifies visitor engagement, retention, and boosts sales. Instantaneous website response leads to maximum conversion rates, and every 1 second delay in page load decreases customer satisfaction by 16 percent, page views by 11 percent and conversion rates by 7 percent according to a recent Aberdeen Group research.

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